30. Studierende und junge Absolventen, entdeckt, wie es bei Accenture DACH zugeht. The widespread reliance on digital solutions to accommodate customers left homebound by the pandemic may pave the way for greater adoption of even more innovative technology. Through Fjord’s work with The Dock (Accenture's flagship R&D and global innovation center in Dublin, Ireland), we’re also exploring how evolved intelligent design will dramatically affect how people work with AI to gain the best results. Fjord - Trends 2020. in-store and remote transactions—via mobile biometrics that are expected to be authenticated in 2023. We might also see a two-speed model emerging as this shift takes place at different paces in different markets. Their response to COVID-19. And we're being more thoughtful about some of the most vulnerable members in our society -- the elderly and those with chronic conditions, for whom the pandemic has posed an even greater risk. By Andreas Staudinger Ich habe mich in der letzten Woche mit Matthias Wellin, unserem FS Experten bei der Design- und Innovationsberatung Fjord, getroffen, um über die Chancen und Bedeutung der Fjord There is already a separate, active Accenture Careers account with the same email address as your LinkedIn account email address. Design and art direction for the Fjord Trends 2020 report, highlighting trends and predictions for technology, business, society, and design. Start the year with a look ahead at what’s in store for changes and challenges to come in the world of business, technology and design. the entire planet). The climate crisis movement… Clashes between the tech industry and governments…. Fjord Trends 2020 examines seven emerging trends expected to shape the business of experience and provides practical advice on how organisations can embrace the new era ahead. Click here for more on Fjord’s 2020 Trends. To successfully make this shift, they’ll need to embrace a broader, more holistic systems mindset. Read more. The annual crowdsourced report is based on first-hand … START. Fjord 2020 trends—life-centered design will change financial services offerings; Changing societal values. Capitalism is evolving. But even before the crisis, more and more people were going cashless. Those … For some time, we’ve been trackable by the data our online behavior generates. In addition to 5G technology, brands are also turning to facial and body recognition. We’re not able to transmit touch and muscle movement through the internet, but we will with the low latency capabilities of 5G. The outbreak of COVID-19 around the world has strained supply chains and supermarkets, left governments scrambling for public health solutions, and led public officials, private citizens and companies to increasingly turn to new and promising technologies to accommodate a world suddenly beholden to lockdowns and disease control measures. Brands and companies shifted their efforts and focus fast, for instance by filling gaps in medical supplies such as face masks and hand sanitizer. We defined the over-arching theme as a major realignment of the fundamentals, which was already important but has now become critical. As the pandemic forced many to stay home and become more digitally savvy, we see an even brighter future for the already promising technology of personalized digital doubles. People are pressuring organizations to define success in ways beyond the long-established standard of financial growth and … With new contributions from Japan and Latin America, the Fjord Trends 2020 report is the most globally diverse yet. What is important to us will be increasingly reflected in all areas of business, technology and design. Agenda Global Trends Industry Russian Economy Technologies of the future Finance and Trade National projects Regions Of Russia. Please try logging in with your registered email address and password. hello! This opens the doors for opportunities to imagine entirely new ways to create and sustain value. Read more. With new studios opening across Latin America and Japan, this year’s Fjord Trends are the most closely connected yet, telling a comprehensive story about our landscape and what’s coming next. This International Day of Persons with Disabilities and every day, we empower our people with all abilities to realize their full potential. As those transformations play out, one thing is likely: Those who embrace the long-term view—starting with their impact on the world and society—will emerge as winners. Advances in biometric tech mean that our physical features become increasingly machine-readable—just like human barcodes—resulting in the design of products and services that are more personalized than ever. Find your fit with Accenture. The agency has identified seven key areas that deserve a special mention. The meta-theme of this year’s Fjord Trends is the r ealignment of the fundamentals. However these new realities unfold, Fjord Trends 2020 reveal that tomorrow’s success stories will likely belong to organizations that welcome and take positive forward action on the long-term view. Fjord Trends 2020 draws upon the collective thinking of Fjord’s 1,200 plus designers and developers in 33 studios around the world. Governments are also looking to digital currencies. People are becoming increasingly conscious and hyper-aware of how their purchases affect others and Earth’s resources. set of values from the organizations with … This trend reflects the human side of growth. They need to radically redesign their business models, adapting to life-centered design—inspired by writer John Thackara’s theory of designing not just for human life, but for all life (i.e. Another trend report for 2020: Accenture Interactive’s Fjord agency has just published its forecast of Trends in Design and Innovation. They'll need to elevate their payment experience and use it as a point of differentiation. Accenture, its logo, and New Applied Now are trademarks of Accenture. Here is a snapshot of the trends Accenture found on the eve of 2020. Fjord Trends 2020 — Accenture Interactive Customers and employees expect organizations to respond to global challenges in a meaningful way. Even with the diversity of regional flavors and context, there was a high … All rights reserved. For example, it could enable physical mobile media revenues by 2025.” spaces to be augmented with a personalized layer in real time – even incorporating feel or touch – allowing each individual to have their own experience of the same space. FJORD ON TWITTER. And they’ll need to design products and services that address concerns about privacy, transparency and integrity while exceeding customer expectations. Accenture’s Colleen Sheehy shares how our Social Innovators initiative helps people make a difference with the work they do, every day. Today, companies must pursue a broader set of business objectives that are balanced with the reality that profit is critical for longevity. AI, with the assistance of human experts, has also been used in forecasting the spread of the pandemic and is being deployed in cameras and infrared sensors to measure people's temperatures in public areas. Careers. The AI-powered experience used photography and emotion recognition to enable a poster for the movie Dumbo to change depending on the expression on the face of the person looking at it. Liquid people is the flipside of the same coin: it’s about people’s reassessment of themselves, the lives they lead, the work they do, and their impact on the world around them. Trends 2020 Realigning the fundamentals Trends 2020 Realigning the fundamentals. It’s always a labor of love, plenty of Post-it Notes and coffee, and mainly, lots of healthy debate and laughs. We emphasize “start to” because, of course, many of us are still eating hamburgers rather than going vegetarian, buying new clothes that make us feel good instead of browsing consignment shops, and gazing at shiny new products and wondering if we can afford them (and often buying them regardless). Analytics Research Articles Analytical digest Expert opinion. Introduction Every year, Fjord–AccentureInteractive’s design and innovation practice–crowdsources trends for the year ahead … It’s good to be a Fjordian. Read more. Meanwhile, technology continues to fuel unprecedented change—change that again, might very well be accelerated by the crisis. People are becoming increasingly conscious and hyper-aware of how their … Share. The Faces of Growth. The long-term health of free enterprise capitalism will depend on delivering profit with purpose. Receive job alerts, latest news and insider tips tailored to your preferences. Changes in our behaviors, values and priorities are affecting all areas of business and design. Want to learn more about how you can apply Fjord Trends to your business? Now, they’re getting personal. Fjord Trends 2020. There is already a separate, active Accenture Careers account with the same email address as your LinkedIn account email address. Meanwhile, other global concerns show no signs of ebbing among investors, customers and employers. Businesses are accelerating their AI programs, with 80% reporting that it’s now in production within their organization, yet customers and employees are wary of its impact on their lives. _ This years’ trend report from Fjord/Accenture manifests ideas around realigning the fundamentals: our impact on the world, changing priorities, times of activism and the power for positive change. On this occasion I was involved in the project from the beginning. Caroline Larose shares Accenture’s new industry-leading goals toward environmental action and how we can each take action and drive change. 1. Businesses that want to succeed must ask themselves two critical questions: How can we show people that they can trust us with their personal digital twins? Fjord Trends 2020 People were demanding products and services that were not only meaningful to them, but also socially and environmentally responsible. All are prompting investors, customers and employees to question long-held beliefs—notably, the assumption that growth at any cost is acceptable. Accenture is helping veterans get the tech skills and opportunities needed for their careers. 2020 Consumer Trends for the Automotive Industry. Do Not Sell My Personal Information (for CA), Applicant Notices – Federal, State & Local. Entdecken Sie mit uns die neusten Food-Trends von Streetfood über Kulinarisches aus der Sterneküche bis hin zu neuen spannenden Entwicklungen der Lebensmittelbranche. This trend is about how our relationship with money is evolving. Economic and political instability. Make social videos in an instant: use custom templates to tell the right story for your business. The crisis intensified that demand, with companies under even more pressure to act appropriately and, where possible, proactively in tumultuous times. The COVID-19 pandemic has only accelerated this trend as the crisis reshapes our priorities. The annual crowdsourced report is based on first-hand observations, evidenced-based research and client work. Fjord Trends 2020. WARC subscribers can read. Now, people are challenging organizations to define their success in more ways than financial growth, the long-established benchmark for prosperity. People are becoming increasingly hyper-aware of how their purchases affect others and Earth’s resources, according to Fjord Trends in business for 2020. Fjord invited me back towards the end of 2019 to work on the 2020 edition of their Trends project. Now in its 13th year, this annual report by Fjord — Accenture Interactive’s design and innovation practice — is based on observations, research and work with our clients. More people than ever are interested in vehicles with alternative powertrain technology. Gleich sieben Themen hat die Agentur ausfindig gemacht, denen besondere Beachtung geschenkt werden müsse. They will create opportunities for a new stream of products and services. This capability has come front and center during the pandemic, as governments monitor our movements through our phones and deploy apps and systems to conduct contact tracing in an effort to contain the spread of COVID-19. The race has begun to create virtual manifestations of ourselves. Meanwhile, people will continue to be ever more fluid in their behaviors, constantly switching between traditional demographic segments in often surprising and contradictory ways. The pandemic has added new dimensions to many of these concerns. Fjord 2020 trends—life-centered design will change financial services offerings A digital twin is a virtual model of a physical process, product or service increasingly used in industry. Fjord Trends 2020 draws upon the collective thinking of Fjord’s 1,200 plus designers and developers in 33 studios around the world. It takes into account that we're more aware than ever of issues like climate change, mental health and sustainability. Next Post - In 2020, financial services firms will reset metrics of success. As it further develops, we’ll see the evolution of new ecosystems set in motion by non-traditional financial companies. Fjord Trends 2020 reveals that tomorrow’s success stories will likely belong to organisations that welcome and take positive forward action on the long-term view. And with new studios opening in Japan and Latin America, this year’s Fjord Trends are the most globally diverse yet. Fjord Trends 2020: Emerging Trends in Business | Accenture 1. With new contributions from Japan and Latin America, the Fjord Trends 2020 … Eventually, it is probable that digital doubles will become a virtual home for all of our data, a single digital gatekeeper to our personal lives, over which we’ll have control (in theory, at least). Visit us in one of our studios Austin. With digital twins evolving to become all about us, brands and public services must learn how to design for them. We’ve started to think deeply about how we define ourselves, and what is actually important to us. In the wake of the pandemic and increased use of telemedicine, people may deploy their digital doubles as they seek medical attention. Insights . In entertainment, Disney piloted an interactive movie poster with Accenture Interactive. The focus of design is transitioning from “me” to “we.” Design will shift to cast its net beyond the end user alone, pivoting from user-centered design to design for all life. You can then update your LinkedIn sign-in connection through the Edit Profile section. Render the unseen seen so people can understand when a scan, transaction or consent has taken place. The newly published Fjord Trends 2020, from Accenture, explores seven trends that they believe will be most important for organizations, brands, employees, customers, and stakeholders over the coming year and into the opening decade. Jedes Jahr veröffentlicht Fjord (mittlerweile Teil von Accenture) ein Papier aus crowd-gesourcten Trends zu Business, Tech und Design: Die Fjord Trends 2020. In the 2020 Global Automotive Consumer Study published by Deloitte, EV technology takes the focus. These are also our most closely connected trends ever, telling a comprehensive story about our landscape and what’s coming next. A serial entrepreneur and innovator in media, digital, mobile and design for 30 years, Mark’s role spans offer definition, marketing and business development, as well as public speaking and media commentary. Almost invisible payment systems will emerge, rendering our connections to and feelings about money more ambiguous. Hoarding notwithstanding, people are also shifting from a “me” to a “we” culture as they seek to do their part to contain the pandemic by staying home and avoiding public places, including public transport. See what exciting and rewarding opportunities await. Concerns about our climate emergency and finite natural resources. This trend is about how the perfect overlap between the traditional Venn diagram of desirability, feasibility and viability is changing—along with organizations’ design responses to them. What does all this mean for businesses and people? AI will also empower people to navigate the increasing complexity of the workplace and strengthen the human experience. The curiosity, concerns and actions they inspire will shape how brands serve people for the decades ahead. Now, designers must begin to address people as part of a greater ecosystem, as opposed to being at the center of everything. Watch as my friend from Fjord, Mark Curtis, introduces the Fjord Trends 2020. With this increased awareness comes internal conflict, as more people experience moral anxiety and start to navigate trade-offs between competing ethical demands and their own desires. And though privacy concerns abound, we will likely find that people's desire for disease control is making them more accepting of such surveillance. Eine Zusammenfassung der wichtigsten Vorhersagen. From human-centered to life-centered: Our # FjordTrends 2020 explores companies that are making sustainability a business necessity, and why it matters: https://accntu.re/2Gi2Rjr. In the future, we expect the use of AI will continue to focus on augmenting human ingenuity and creating new value, whether it's the realm of public health or elsewhere. They are putting pressure on organizations to respond to changing societal values, worries about climate change and finite natural resources, and economic and political instability. Lionel Barber, Financial Times Editor In Chief. Each year, Fjord—Accenture Interactive’s design and innovation practice—crowdsources trends for the coming year from its global network of 1,200 creatives in 33 studios. Though the world has changed much since, the evolving shifts in human behaviour and the developments in technological … The U.S. government, for instance, is sharing proposals to create a digital dollar. The pandemic, meanwhile, has only heightened people's desire to lead purposeful lives. Create . In our Fjord Trends 2018, we predicted The ethics economy, dominant model “rational economic man” more accurately which was about organizations increasingly taking a political describing the nature of economists than that of other people, Ensure that people can be the curators of their own personalized experiences by building a platform for people to express, discover, and receive what they want—subject to privacy laws like General Data Protection Regulation (GDPR). This is not a bad thing. A look at what’s ahead for the future of business, technology and design from Fjord, design and innovation from Accenture Interactive. Centergy One Building, 75 Fifth Street, Suite 1100 GA 30308 Atlanta USA. Design and Innovation from Accenture Interactive, Co-founder and Chief Client Officer Fjord, part of Accenture Interactive, Global Lead for Design Research at Fjord, part of Accenture Interactive, Do Not Sell My Personal Information (for CA). Fjord Trends, ajuns la a 13-a ediție, identifică anual șapte tendințe din business, tehnologie și design. 17 Dec, 2019 | News. As you explore the trends, consider the questions they ignite—for the future of business, technology and design, and the world, in the wake of the pandemic and beyond. Tel +1 678 657 8000 . T1 Many faces of growth T1 Many faces of growth. Read more. Mehr Bart geht nicht! 1. Many faces of growth: Capitalism is facing a mid-life crisis. Fjord Trends 2020: Die Zeit, sich als Unternehmen grundlegend weiterzuentwickeln, ist gekommen. START. Provides both a topline and a more detailed breakdown of the Accenture-owned design agency’s trend predictions for the year ahead. Fjord Trends 2020 xReport - 9/63. Fjord Trends 2020. }. Visit us in one of our studios Atlanta. Read how she is helping shape Accenture. They can cater to people’s growing thirst for conscious consumption by providing guilt-free experiences, and by creating new ways to help people feel good about being who they are and doing what they do. For example, Accenture’s algorithmic fairness tool uses Machine Learning (ML) to detect potentially biased training data and suggest ways to adjust for it. How can we design digital double customer experiences that are safe, secure and engaging? Buying things has become physically harder, making customers rethink frivolous purchases while fueling impulses to hoard the essentials, leaving store shelves bare. In short, a complete realignment of the fundamentals. But while governments focus on public health, companies are using trackable data to create exciting new products and services. It’s always a labor of love, plenty of Post-it Notes and coffee, and mainly, lots of healthy debate and laughs. 17 Dec, 2019 | News. In doing so, companies will help their customers navigate changing views around consumption by delivering intelligent, ethical and engaging experiences. With 33 studios and over 1,200 people worldwide, Fjord brings breakthrough connected products and services to life by redesigning people’s relationships with the world around them. People can now pay using their fingerprints and via facial and retinal recognition. The Fjord Trends 2020 meta-trend theme is a major realignment of the fundamentals—a reality that brings both opportunities and challenges. Customers, meanwhile, are starting to demand a differ ent. Read more. What does this mean for businesses? Fjord Trends 2020: Emerging Trends in Business | Accenture 1. Digital money is faster and more efficient. These unexpected events have only accelerated many of the themes we talk about in our 2020 trends. Christian Wochagg. This involved devising a visual direction based on this year's theme of Realigning Fundamentals. Online purchases are far more attractive to customers concerned about exposing themselves to germs at brick-and-mortar stores and while handling cash. Logo ident for Fjord's annual Trends project. Fjord Trends, ajuns la a 13-a ediție, identifică anual șapte tendințe din business, tehnologie și design. Ein weiterer Trendbericht für das Jahr 2020: Die zu Accenture Interactive gehörende Agentur Fjord hat soeben ihre Vorausschau auf die Trends in Design und Innovation veröffentlicht. Introduction Every year, Fjord–Accenture Interactive’s design and innovation practice– crowdsources trends for the year ahead from its network of 1,200 people in 33 studios worldwide. Electric Vehicles Are a Big Deal. But now, our ability to satisfy our wants and needs has changed, too. A college student raised more than $3,000 rin a week to create face masks with transparent screens designed to help the deaf and hard-of-hearing lip-read to understand those wearing the masks. 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